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Plan, launch, and optimize Meta campaigns in one place.

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Currently working with…

Vanta
Cigent
DevRev
BlueShift
Skipio
Earthling Co
Vanta
Cigent
DevRev
BlueShift
Skipio
Earthling Co
Vanta
Cigent
DevRev
BlueShift
Skipio
Earthling Co
Vanta
Cigent
DevRev
BlueShift
Skipio
Earthling Co
Vanta
Cigent
DevRev
BlueShift
Skipio
Earthling Co
Vanta
Cigent
DevRev
BlueShift
Skipio
Earthling Co

What is Leo?

Leo is an AI-powered autonomous advertising platform that creates, launches, and optimizes paid ad campaigns on Meta. Founded in 2024 and based in Palo Alto, California, Leo serves agencies, freelance marketers, and growing businesses managing $5K–$500K in monthly ad spend.

Unlike traditional ad management tools that provide dashboards and recommendations, Leo operates as an autonomous AI agent — handling the full campaign lifecycle from strategy and audience targeting to creative generation, campaign launch, real-time optimization, and performance reporting for Meta campaigns. Leo analyzes competitor campaigns, identifies opportunities, and executes changes with user approval.

Leo supports e-commerce, B2B SaaS, local businesses, and agencies managing multiple client accounts. The platform starts at $229 per month with no seat fees, covering up to $50,000 in managed ad spend.

Here's how it works

1
Company info screen

Leo researches your business and industry

Leo analyzes your website, brand, market position, target audience, and competitive landscape to build a complete picture.

Leo needs access to your Meta ad account and basic information about your business and goals. Setup takes under 3 minutes — connect your account, and Leo runs an initial audit immediately.

Under 3 minutes. Connect your Meta ad account, run the first analysis, and get results immediately. No technical integration or developer time required.

Yes. Leo connects directly to your existing Meta Business Manager and works alongside your current setup without requiring migration or changes to your account structure.

2
Pick objectives screen

You set your objectives

Choose what you want to achieve — more sales, more leads, better ROAS, new audiences — and Leo builds the plan around them.

3
Leo keeps working screen

Leo gets to work — and keeps working

Leo starts executing immediately: campaign blueprints, ad copy, creative assets, targeting specs. Between conversations, Leo keeps optimizing — you'll see progress updates and can check in anytime.

Leo generates ad creative by analyzing your brand assets, competitor ads, and performance data from your account. It produces copy variations, image recommendations, and video concepts tailored to Meta best practices and your specific audience.

Leo analyzes your existing customer data, website visitors, and platform-specific audience signals to build and refine targeting automatically. It creates custom audiences, lookalike audiences, and manages retargeting — all informed by real-time performance data.

Leo delivers customizable, shareable reports that show campaign performance, spend allocation, creative performance, and optimization recommendations. Reports that used to take hours to build are generated in minutes.

No. Leo doesn't touch your campaigns unless you explicitly approve changes. All optimizations are presented as recommendations first. You stay in control of every decision.

A growing list of happy customers

“Leo completely rethought the approach: repositioned the sample as an incentive to book a call, built out a proper 2-campaign testing and scaling structure, and optimized budgets for each. The result? 16 booked calls at nearly half the cost.”

Leo-Paul Benichou Founder, Whim Creative
View the case study

Pricing

Transparent pricing. No seat fees.

Plans

Business Plan

$229 /mo.

Full autonomous campaign creation, management, and optimization.

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  • Performance reporting
  • Competitor audits
  • Account insights & recommendations
  • Autonomous campaign execution
  • Continuous optimization

FAQ

Meta's tools focus on improving results inside Ads Manager. Leo adds your brand context and automation layer, delivering strategic recommendations you can review and approve quickly.

Leo currently supports Meta (Facebook and Instagram) campaigns.

Leo's Growth plan is $229 per month, which covers up to $50,000 in managed ad spend. There are no seat fees — your entire team can access the platform.

For many businesses, yes. Leo handles strategy, campaign creation, creative generation, optimization, and reporting — the core services agencies provide. Leo runs 24/7, costs a fraction of agency retainers, and acts on data in real time rather than weekly review cycles.

Your data stays yours. We never sell it or share it with third parties. Leo uses your data solely to optimize your campaigns. You can revoke access anytime from your ad platform settings.

Yes. Leo supports Meta campaigns for e-commerce brands, including Advantage+ Shopping workflows and creative testing for performance growth.

Yes. Leo helps run Meta campaigns for B2B SaaS teams, including lead generation, free trial signup, and demo request campaigns.

Yes. We'll add you to our user Slack community where you can connect with other marketers using Leo and ask questions directly.

Stop letting marketing run your life. Let Leo run your marketing.

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